Live Wide Open Workforce Development Initiative

Fresh Website Design and Creative Video Storytelling Help Generate Public Awareness of West Central Minnesota

Live Wide Open (LWO) is a program that features stories and resources for people interested in moving to the rural communities of West Central Minnesota.  Encouraging young people to stay in the area, or to move back here, is also one of the goals.

Since 2016, AMS Digital has produced hundreds of videos and re-designed a website for LWO. AMS Digital created the short form ‘Definitions’ videos and longer form video stories as an onoing campaign on social media, to help LWO promote the 9-county region as a great place to live, work, and play. This campaign features people from the area as they share personal stories and reasons for residing in the region.

“I've been working with AMS Digital Productions on a lot of adventures in West Central Minnesota, especially the "Live Wide Open" campaign. A lot of the videos and the definitions, what it means to "Live Wide Open", were created by their team. They're always supportive of all the nonprofits in our region. So, if you're looking for some digital production work, websites, filming, storytelling, check them out.”

Rick Schara
Coordinator, Live Wide Open
Marketing Coordinator, WCI